You may not think it, but social media has a big part of your business on a daily level. Everyday user are being social on their devices...mobile phones, laptops, desktops etc. They are sharing everything from little Maddie's first day at school, to dinner with the family at a spectacular new restaurant in town. Facebook with their "groups" and "pages" share a lot of information with each other for selling, buying, chit chat and so forth. With almost 1.9 billion users monthly and 1.2 billion users everyday, it is an important place to be.
Instagram has nearly 850 million monthly users. Of the top 100 companies in the world. 90% of them have an Instagram account to push their product or service. It is easier to get a following via Instagram than it is for Facebook as well. But here is some awesomeness to pass along as well, Instagram and Facebook have the same ads Manager platform so it helps with "re-targeting" those whom may have not "opted-in". It is another social media outlet that has a huge following and can allow you, the business owner, to capitalize on these benefits of having an account there.
Are you not camera shy and video jobs or customers from the business? Maybe you do what is know as vlogging your success with your business. YouTube is a great way to help market your business across all social media platforms. Its a great way to see everything from perhaps progress in your business to day to day activities to show your crowd what you have been doing. Utilize this to the fullest if this is something you are doing in your business. LaFave,llc will make sure it is optimized for maximum reach for your followers and prospective clients.